
Brooke Zelwin
About me
I am a freelance graphic designer and illustrator living and working in Northeast Ohio. Formerly an in-house designer for Hallmark, Bonne Bell and Justice, my work can be found in retail brick and mortar stores that you shop in, on websites where you buy greeting cards, on stand-up paddleboards and skateboards that you ride on, and in campaign literature that you get out your mailbox. My studio is in my home, but that doesn't stop me from working with clients all over the country.
Work experience
Freelance Work
​2008 - present
Client List:
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Ohio State Representative Phil Robinson
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Ohio State School Board Member Tom Jackson
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Cuyahoga County Democratic Party
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Solon City Councilman Macke Bentley
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Solon school board member Michele Barksdale
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The Gallery Collection
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National Council of Jewish Women - Cleveland
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B'nai Jeshurun Congregation
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BENO - Bioethics Network of Ohio
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Healing Family Functional Family Medicine
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Education Insight LLC
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Trend Evolution
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Burt's Bees
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Lansinoh
In-House Work
Textile & Product Designer • Justice 4 Girls
​2006 - 2008
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Created original prints and patterns for tween girl clothing
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Created renderings of accessories for spec sheets
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Specialized in denim embellishments, plaid woven wear, intimates, swimwear and sleepwear.
Graphic Designer • Bonne Bell Cosmetics
2002 - 2006
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Concept creation and execution of print and digital advertising campaigns
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Created product mockups and packaging designs for cosmetic products and promotional gift items.
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Worked with retailers to design effective brand signs and store displays to enhance brand image and increase sales
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Assisted in with styling and art direction of on-location and in-studio photo shoots with models and products
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Production Designer • Tapper Candies, a Hallmark Subsidiary
2001-2002
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Created production-ready files for products, packaging and store displays manufactured by Hallmark to be sold in big box retail stores.
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Adhered to style guides given by brands like Disney, Nickelodeon, Marvel Comics and Warner Bros to create artwork for party favors, holiday decorations and paper goods.
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Concepted new ideas for seasonal holiday lines to be sold at Hallmark stores.
Skills
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Graphic Design
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Illustration
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Packaging Design
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Product Design
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Print Design & Layout
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Textile Design
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Adobe Photoshop
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Adobe Illustrator
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Adobe InDesign
Education
Rhode Island School of Design • Providence, Rhode Island
1997-2001
Bachelor of Fine Art, Illustration